Ok-Tho

What do you look for in an artist when they reach out to your blog? Why do you post them and what kind of approach actually helps them get posted?

I look for originality mainly, if I see you’re trying to be the next Drake or Future or anyone new fad that is going on then I get turned off. Coming from the 80’s and 90’s golden era, I praise on the good ole fashion boom bap style beats and straight flow. Everything seems to be a commodity nowadays, nothing is organic, artists just want to follow trends and have no pride in their music and meaning of being an artist.

Submissions should be fairly new, nothing should be submitted that was released a year or even months ago. A lot of artists love to write about their life story and give a whole spiel on their music but I skip all that and just listen to the track or video. If I like it, then I’ll read up on them but mainly all I care about is the details behind the track. Keep things simple.

Another thing I tend to look for is the artwork. If there are pictures of money, liquor, guns, women in bikinis or anything that looks like it would have been a No Limit album cover back in the 90’s, then I don’t even bother with it.

Piccochi, OK-Tho Hip-Hop Blog