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The Top 20 Tips To Take Away
- Be original.
- Don’t spam. Give time for a response. Then, re-approach professionally.
- Keep the email simple and to the point without TOO many lnks.
- Say something in your music.
- Have great quality music that is comparable to radio material.
- Make it shareable. Provide that social currency like I speak about every time I mention the book, “Contagious”.
- Give them a reason to respect you.
- Don’t cry if a hip-hop blog tells you they don’t feel that song and you won’t be posted. Not everyone likes everything, try again next time.
- Treat the hip-hop blog like they are human, not like just another blog.
- Avoid submitting remixes instead of original material.
- Attach high resolution, professional photos.
- Get professional Electronic Press Kit (EPK) help.
- Attach a quick bio when you feel the need.
- Don’t just send a link to your music. You will be ignored.
- If a known publicist or management team approaches a blog on your behalf, it shows you are more serious and ups your chances of being posted.
- Try to only submit NEW content.
- Don’t attach corny, unprofessional pictures or artwork.
- Don’t send emails that link every other hip-hop blog all in the same email. Make sure each email is tailored to each individual blog/website.
- Be very smart with your email title. It is the first thing people see.
- Try to title your email like a PR company would.